Business Articles

Pioneer Marketing For Small Business Owners

When I was a kid living (briefly) in Oklahoma, one of my favorite times was the local "Pioneer Days." Everyone dressed up in pioneer clothing, old Conestoga wagons were brought out of barns, and re-enactments of the early days of the town were carried out in the town square and at the fairgrounds. Everything was "old-timey" -- the way it used to be. Some of the men would even grow their hair long and sport the old fashion handlebar mustache and side lamb chops.

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The Top 15 Missed Twitter Opportunities

An effective Twitter marketing strategy requires numerous elements of what you should be doing. If you aren't, you're missing out on using Twitter effectively.

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Value is Determined by Buyers, Not Sellers

Dozens, if not hundreds, of articles have been written about the importance of showing prospects the value of your offering. Unfortunately, most sales people fail to achieve this because they present the wrong things during their presentations.

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4 Important Social Media Tips for Ecommerce Businesses

In our world nowadays, it is very obvious that social media plays an important part in influencing the thoughts of people especially the way they communicate, think, and interact in the future. But we may not be certain at all on how big the impact may be. But you must ride on the bandwagon as early as now if you intend to keep your business in a long term. Some of the social media websites that dominate the industry include Facebook, Twitter, and YouTube. But the number of these sites may increase in the future.

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5 High-Impact Marketing Tips

Here are 5 high-impact marketing tips you can use to boost your sales quickly. All are simple for you to implement ...and they involve little or no new expense on your part.

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How to Twitter

Twitter :: Twitter's Blue Bird

Twitter

Twitter, the latest social networking craze, is a micro-blogging platform where participants post "tweets" which are short comments limited to 140 characters or less.

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Tips on How to Know If Your Price Is Right

Deciding on the right price for the products and services you offer requires careful consideration. If you price your products too high, customers may not be able to afford it. But if you price to low, you might not get enough profit to keep the business alive. Thus, pricing involves analysis in order to be effective.

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Social Media Optimisation: The 10 Secrets to Success

The basic notion behind social media optimization (SMO) is to make websites linkable and exposed. "Linkability" in this instance means that you should add social media widgets that will make your content easy to share, distribute, and promote. We recommend the use of videos, blogs, and podcasts to attract & maintain the reader's interest and to allow them to share the content with others.

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Branding In the Digital Age

Branding has been a rather complex topic since the advent of brand named goods, originating with maker's marks on certain blacksmithing products, proceeding through guild-approved stampings on quality goods, and progressing into the names we know and associate with major brands, such as Chevy, Barnes and Noble, Starbucks, and Wendy's. Some brands are virtually immortal - manufacturer Beretta has retained its name since the 1500s, and continues to be a leader in the field of military armaments.

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Why Price is Seldom the Reason Behind a Prospect's Buying Decision

Price is a factor in every sale. However, it is seldom the primary reason people make a buying decision. If that were the case, luxury vehicles wouldn't exist, designer clothes would remain unsold, and everyone would shop at discount stores. Here are seven reasons why price is the not the real reason behind your prospects buying decision.

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